Lana talks about her web series, "The Singles Rant," the inspiration behind starting it, and some of the details that go into its production! She made a move from her Philly hometown to further her career and discusses how it has been beneficial to her and gives advice to others looking to do the same...
Please share the inspiration behind starting, "The Singles Rant."
I had been wanting to create this interview-style show for a few years now. One day my roommate and co-producer were talking about dating and all of the fun, and not so fun things that come along with being single, and we thought we should merge our ideas and create the show. About 2 weeks later, we were already filming the first half of Season 1 with the Atlanta cast. We had a hard time booking our first guests but it ended up working out so that we had just the right amount of people and talent! God's favor!
What is the process like? What all goes into making one video?
The process is fun but tiresome because we don't have a full team, yet. Myself and my co-producer, Lex Chappelle are the Creators/Producers/Writers/Editors/Everythingers :-). We do have a few good people that assist with videography that we are so grateful for. Shout out to Lucky Brand Productions in Philly.
We generally begin pre-production for each season by shooting enough footage for about 5-10 episodes, or rants as we like to call them. A new rant premieres each Friday and we split the editing responsibilities down the middle, so we each have one episode to edit every week. We came from very humble beginnings. Season 1 was filmed in the living room of our Atlanta apartment using a green screen and my camera and we finished the second half of the season in my sister’s apartment in Philly.
What are your plans for next season? How do you plan to take The Singles Rant to the next level?
Well we are actually planning to launch a campaign with IfundWomen Maryland in the near future. We are so excited for this partnership. We are going to be raising money to cover production costs to shoot Season 4 of The Singles Rant in the DMV area. This money will also help us market the show to a broader audience so we can increase our viewership and expand! Our immediate goal is to get The Singles Rant’s Youtube page to 10k viewers and 1k subscribers. We are asking that if you enjoy the show, please watch and share with friends!
We have already added a scripted portion to The Singles Rant by adding skits, and we plan to step our game up with those in a major way; mainly producing more thoughtful and entertaining skits to mix into each rant and making our episodes longer. We are also developing a marketing plan and have spin-offs already in the works as well as plans to expand to other cities.
You will be casting for next season, where can we find more information regarding that?
The easiest way to find out about castings is to sign up for our email list. Here’s the link: The Singles Rant Newsletter. Don’t worry, we do not spam!
You can also follow us on Instagram/Twitter @thesinglesrant to stay abreast of all news and updates. Also please subscribe to our youtube page!
You made a big move from Philly to Atlanta and now from Atlanta to Baltimore? What was the inspiration behind that and how has the move been beneficial so far?
I am excited about contributing to the arts/culture scene in Baltimore because there are so many talented people here and the film/media market is growing. There is so much to explore here and it's less saturated like some other large cities. Not to mention the amount of funding available to women and people of color, like the IfundWomen program. There are so many incubators and accelerator programs to help young entrepreneurs here. I will say that Atlanta was great! It’s a great city for ambitious filmmakers, but what I am learning is that what matters more than your geographical location is your mental location-- meaning your state of mind. I thought I had to make a big move to make my dreams come true and while I met amazing people in Atlanta, the move was more helpful in me realizing that God has already given me everything I need to succeed. Sometimes you have to step out of your comfort zone to find out what God has been trying to show you.
What advice would you give someone looking to make a big move like that to further their career?
I'd say just do it! Also, keep in mind that as a creative, you can make something happen wherever you are. Don't feel like you have to move your physical location to make things happen. Just make a decision to start, set goals for yourself, and delete all excuses from your mind. Thoughts become things. ( I learn and re-learn this daily, so be patient with yourself!)
I also want to add that it is easy to look left and right and try to compare your journey with people around you or try to mimic what they have done to get to your own level of success. Always remember that what's for you is FOR, you! Do what works for you and what makes you happy.
What are some of your goals for 2018 and beyond? What can we expect coming from you in the new year?
I have finally launched my portfolio website and revamped the look of my company, LA Multimedia. The site was designed by Eric Warner's Creative Studio and I am so pleased with it! I offer copywriting, video production and creative consulting. I am finishing up a feature length comedy script and hope to be in pre-production this Summer. I am also working on a short film about mental health issues among black women.
Thanks Lana, for being unapologetically YOU and creating amazing content for us to view weekly! If you have not already, check out an episode of, "The Single's Rant," below...